The Journal
Brand Strategy for
Aesthetic Medicine.
Launch guides, brand thinking, and market reports for plastic surgeons opening a practice, med spa owners, and the founders building what comes next in aesthetics.
Practice Branding — Miami — 14 min
The State of Aesthetic Branding in Miami, 2027
We reviewed the homepages of 15 Miami plastic surgery practices and 16 med spas. Eight surgeons offer Spanish and 13 court out-of-town patients; among the med spas, one does each. That is the opening.
Opening a Practice?Reading is the research.